He has explained that he believed the show needed a unified fan base at the time, as he and many other older males had recently become supporters of the show – known as 'bronies' – and an overarching concern was that Hasbro would not be authorizing a second season. In order to establish the site, Scotellaro had to cut back on his community-college classes in order to run the site out of his parents' house in Glendale, Arizona. Shaun Scotellaro, a 23-year-old Arizona college student, established the website back in January 2011 to collect fan fiction and news specific to My Little Pony: Friendship Is Magic.
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